Who says B2B marketers are lagging in social media? If they are out there, they aren’t reading this blog. Of the top ten posts on my blog this year, only one did not involve social media. Though I’m supposed to be an objective researcher, I have to admit bias here. I think the social media phenomenon is the most exciting and important thing to hit communications in my lifetime. So writing about this stuff is fun. I hope you enjoy reading it as much as I do writing it.
Thank you so much for your comments, links, and tweets this year. I’m happy to say that traffic to my blog has quadrupled (I’ve gone from a D-list blogger to a C-list, I think) in 2009 thanks to you. I look forward to collaborating even more in 2010. Have a happy and safe New Year!
Check out these top posts if you haven’t already:
- Six factors driving B2B social media marketing adoption
- The four components of social media management
- Want proof that the C-suite is into social media? Here it is.
- How to create B2B social media policies
- Why B2B marketers hate social media
- Social media strategy for B2B: what’s required and what’s optional
- Why bother with thought leadership? Five questions and answers.
- Eight reasons to monitor social media and a list of tools for doing it
- Where should your corporate blogs live?
- Why B2B marketing will become more visual, vocal, and mobile