Comments on: How much do you “charge” for your content? http://www.christopherakoch.com/2010/01/lead-nurturing-social-media-content-management/ Marketing and Sales Strategy for B2B Sat, 04 Sep 2010 05:59:00 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: What Are the Keys to Finding Success with B2B Content Marketing? | Demand Generation Blog http://www.christopherakoch.com/2010/01/lead-nurturing-social-media-content-management/comment-page-1/#comment-568 What Are the Keys to Finding Success with B2B Content Marketing? | Demand Generation Blog Fri, 05 Feb 2010 16:49:31 +0000 http://www.christopherakoch.com/?p=257#comment-568 [...] sure you ‘charge’ the right amount for your content:  Chris Koch with ITSMA published a recent piece that reminded me we need to be thoughtful about the give and take equation in content....  The goal in content marketing is to deliver content that is of value — that helps a buyer [...] [...] sure you ‘charge’ the right amount for your content:  Chris Koch with ITSMA published a recent piece that reminded me we need to be thoughtful about the give and take equation in content….  The goal in content marketing is to deliver content that is of value — that helps a buyer [...]

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