Comments on: Three steps for B2B marketers to build a personal social media presence

By: Chris Koch

Chris Koch — Thu, 03 Dec 2009 15:57:12 +0000

Hi Kipp,
Yes, I agree that managing a community is by far the biggest step. But for B2B, it may be the holy grail. To manage the community where your customers and prospects prefer to gather has tremendous benefits, so it can be worth the effort. Easier said than done, however.

By: Kipp Bodnar

Kipp Bodnar — Thu, 03 Dec 2009 12:05:35 +0000

Chris,

Honored that you included Social Media B2B in your list of resources. You give good advice, though I would say that your third point isn’t for everyone. Starting a new online group can be challenging and it is important that you have the time to manage the community.

Thanks!
Kipp

By: Sheri Bell-Rehwoldt

Sheri Bell-Rehwoldt — Sat, 15 Aug 2009 02:29:36 +0000

Very helpful article, Christopher. Thanks for sharing!

Sheri

By: Robert Lesser

Robert Lesser — Tue, 21 Jul 2009 19:50:58 +0000

Great advice Chris…very helpful. Thanks so much for the mention of my B2B Blog – Acquiring Minds.

You are raising the bar!

By: Britton Manasco

Britton Manasco — Mon, 29 Jun 2009 19:51:16 +0000

I love the guild metaphor. Very apt. It’s remarkable how B2B marketers teach each other through social media and develop their own skills — only everything is far more accelerated in terms of the rate of learning than it would have been in the medieval days of yore when guilds first emerged.

By: Mark W. Schaefer

Mark W. Schaefer — Sat, 27 Jun 2009 14:44:11 +0000

Well, done Chris. Sound advice, succinct summary. Keep up the good works!

– Mark Schaefer (from {grow}
@markwschaefer
http://www.businessesGROW.com